Democracy in Athens essays

Democracy in Athens essays From Athens to Today: The Evolution of Democracy The form of political organization that evolved in the polis of Athens over the course of the sixth, fifth, and fourth centuries B.C. is one of the most well-known legacies of the Greco-Roman world. This idea, known as democracy, is now widely accepted as the most desirable form of human political organization. Moreover, the Athenian democracy represents one of the longest periods of popular self-government in human history, equaled among modern countries only by the United States. The Greek word demokratia can be translated literally as the people possess the political power in the state. An Athenian invention, democracy, is traditionally credited to Kleisthenes, but the reforms of 508 and 507 B.C. that go under his name were the result of many different forces. Democracy continued to develop over nearly two centuries from 508 to 322. While democracy got its roots in ancient Greece, it is important to make a distinction between ancient democracy and the various modern versions of government under the same name. In ancient Greece, the government of the people by the people and for the people was carried out directly by the citizens, whereas in modern democracies voters (who are not necessarily citizens) elect representatives to take decisions on their behalf and have no direct access to political power on a day-to-day basis. Athens, it seems, was a direct, not representative, democracy. The structure and functioning of the Athenian direct democracy differed greatly from those of our representative democracy. There were no government departments, no civil service, and only a limited archive system. Decisions were taken and executed directly by the Athenian people. Much of the appeal of the ancient democracy rested upon the attractiveness of two closely related ideas: first, that all citizens, despite differences in their socio-economic standing, should ha...

6 Critical AP Exam Tips to Ace Your Tests

6 Critical AP Exam Tips to Ace Your Tests SAT / ACT Prep Online Guides and Tips The most important thing you can do to maximize your chances of getting a 5 on an AP exam is to learn the material. However, it is a standardized test, and there are strategies you can use to maximize your chances of success and make sure your hard work pays off. Keep reading for my top AP examtips! #1: Do Easy Questions First There’s no rule that you have to answer all of the questions in a given section in order. If you come to a question that looks either difficult or time-consuming, it’s fine to skip it and come back later. This applies to both the multiple-choice and free-response sections. Just make sure you are careful when you fill out your Scantron or your test booklet! Once you make a first pass and answer all the slam-dunk questions, then you can buckle down on the harder or more tedious questions.Don’t let yourself get held up too much on any one question, though. If you feel yourself getting bogged down, skip that question, and come back to it to either work on it more (if you have time) or guess (if you don’t). #2: Answer Every Question- But Be Smart About It Since there is no guessing penalty on AP exams, it is to your advantage to answer every question. If you aren’t sure of the right answer on a multiple-choice question, eliminate as many answers as you confidently can before guessing.This will up your chances of guessing the right answer and getting points! On a free-response or short answer question, just do the best you can to guess based on what you remember. If you leave a question blank, you’ll definitely get zero points, but if you write something even a little bit relevant, you might get partial points! And even one point is better than zero. #3: Manage Time Carefully You are allowed to bring a watch to the exam just so long as it doesn’t make noise. I highly advise doing so, so that you’ll be aware of how you are doing on time at any given moment. It’s critical that you pace yourself on the exam. On the multiple-choice section, if you notice yourself getting stuck on a particular question or series of questions, skip them and come back at the end. Don’t let a few questions completely tank your time. If you’re staring at a question in confusion for longer than a minute, move on and come back to it. On the free-response section, time management is even more critical because you’ll need to complete a series of tasks in an allotted amount of time, but you won’t be prompted to move on to the next essay or question. Keeping track of time will let you know if you’re on target to finish everything. You should have time targets for each essay or task in mind when you go into the test. This kind of clock is not allowed! #4: Plan Your Essays Carefully This may not apply to every AP exam- it’s hard to plan a math problem in advance- but for APs that do have essay questions, it’s critical that you plan them out before you start writing them. Even five minutes spent quickly jotting down your thesis and the main ideas of your paragraphs will help you write the essay faster, make your argument stronger, and ensure your essay is better-organized and more coherent. A slightly more detailed outline that denotes where you are going to include specific examples and evidence is even better if you have time. #5: Bring Water and a Snack for the Break This might seem like a relatively trivial tip, but you may experience some serious test fatigue during your AP exams. Bringing water and a snack- preferably one with a bit of protein and complex carbs, like a peanut butter granola bar- will help you stay energized through the exam and keep you from fading during the free-response section. An appropriate snack. #6: Keep Up Positive Self-Talk You might hit a bump in the road on exam day. Maybe you’ll see a question type you weren’t quite prepared for, forget something you thought you knew inside and out, or be totally stumped by a free-response question. The important thing if this happens is to not panic. Maintain positive self-talk. Tell yourself you are doing great. Move on to another question. Even if you’re still stumped when you come back around to it, keep telling yourself that you’re crushing the rest of the test. And then just do the best you can on the test. Key Takeaways If you want to get a 5 on your AP exam, the best thing you can do for yourself is to learn the material. However, there is still a strategic element to taking the AP, just like on other standardized tests. Here are my top six AP exam tips: Do easy questions first and come back to the harder ones later. Answer every question, but only guess after eliminating all the answers you know are wrong. Bring a watch and manage your time carefully! Carefully plan out your essays before you start writing! (This tip doesn’t apply to those APs without essays). Bring water and a snack for the break! Maintain positive self-talk, even if you hit a snag! With these AP test tips, you’ll maximize your chances of getting the score you’re aiming for! What's Next? Need more guidance on AP preparation? See our five-step plan on how to study for AP exams. Do you need an AP test perfect score?Read this guide to learn if it's something you should be aiming for. Taking a history AP exam? See our guide on how to write a top-scoring DBQ. Want to improve your SAT score by 160 points or your ACT score by 4 points? We've written a guide for each test about the top 5 strategies you must be using to have a shot at improving your score. Download it for free now:

Close Reading Essay Example | Topics and Well Written Essays - 1500 words

Close Reading - Essay Example r breath at the ‘avant-garde style†¦ snazzy visuals†¦ snappy stories to the enthusiastic, upbeat score.†(Tasha Robinson) Anime, made in Japan is well-suited to global audiences because of its adherence to using traditional storylines but with a western flavor, and it makes it even more adaptable for â€Å"Global Web-based communities.†(Nicholas, Kyle) Western audiences are lured to the world of anime because of its unique identifying feature which is according to Horn â€Å"colorful, exciting, strange and Japanese.† (Horn 1999, p.13-31) Dating back to the 1920’s musical and film- noir style, Cowboy Bebop, O.S.T draws heavily from its musical themes. The majority of the soundtrack that was created mostly by the ‘Seatbelts’ contained a variety of elements such as pulsating techno beats, morose jazz, ofjump blues and yes, Bebop indeed without a doubt. The majority of the tracks on O.S.T 1 was a mixture of Jazz and blues. Songs such as ‘Digging My Potato’ and â€Å"Spokey Dokey† which is perhaps the most vivid song, though sounding seemingly ridiculous actually had maturity of the use of pause and space between the lyrics that is rarely found in the recordings of modern or contemporary jazz. (Sean McCarthy, 1998) Speaking of the band â€Å"Seatbelts† who were the primary musicians for almost the whole of the Bebop series are greatly hyped as one of the most progressive and futuristic bands who had gained wide popularity during 2048. The Seatbelts prided themselves in taking a whole lot of creative liberties in making use of contradictory themes such as ‘hard and soft’ and ‘peace and anarchy.’ The soundtrack of Cowboy Bebop also has two other discs titled ‘No Disc’ and the other called ‘Blue O.S.T-1 which is considered to be the prime of the lot that helped a great deal in introducing both Blues and Jazz to its audience who otherwise would not have been attracted to this particular genre. The sound created by the ‘Seatbelts’ are as

Beauty and the Beast Essay Example | Topics and Well Written Essays - 1000 words

Beauty and the Beast - Essay Example The cues are hidden in plain sight in childhood movies and cartoons by Disney, as safe and American as apple pie. When I watched the bathing scene before, I never noticed the many clues to what I am expected to believe, what I am expected to perform in heteronormative society. When I paused the film to look carefully, I was flabbergasted by what I found! As the scene opens, the big, ugly, hairy beast is taking a bath (Jazzbo). He is golden, in color, and his neck hair culminates in a frontal mane, like a lion, He is over-sized, sitting in a golden, claw foot bathtub with graceful scrollwork designs, and royal blue ceramic interior. Nearby is a golden hamper and on the wall is a golden mirror. These are obvious signs of wealth. In a heteronormative culture, wealth is something that particularly makes a male marriage candidate desirable, in that his role is to protect his woman and give his children a good life. When we look through the darkness (transparent black curtains) that separa tes the surface from more intimate access, we find gentleness (pink walls, pink floor, insecurity and an endearing lack of sophistication). We also find that instead of being consumed by the off-putting, objectifying lust we might expect, he claims that he cares for Beauty but is afraid to confess his love. This sweet sensitivity is something valued in a male, in heteronormative culture, only so long as male strength, fierceness and lion-like pride are firmly in place. Indeed, if sensitivity is present without the other qualities, the unfortunate fellow is labeled a sissy, a fag, a queen. It is imperative that, whatever gender identity is enacted in private, the heteronormative one is especially performed in public. The Beast, however, is able to socially construct his heteronormative male role performance sufficiently to counterbalance his more feminine and queer performance. In fact, there is a golden mirror on the wall and, counter-intuitively, it reflects nothing, suggesting the strong silent hero of heteronormative culture. The beast harbors an undiscovered depth. Discovering and nurturing his unseen depth will be the duty of Beauty, once she accepts his confession of love and proposal of marriage. The servants can bathe him, advise him, snip and curl his hair, and structure his days with a schedule, but they cannot co-constuct his gender identity as effectively as a woman can, as they perform together the dance of heteronormative cultural mythology. The water is white foam. His eyes are rolled back in apparent ecstasy. There is foamy white water spilling from the tub, onto the floor, from the vicinity of his reproductive organs. An octopus servant is bathing him, and bubbles float down from the brushes. A double bubble also drifts downward. We are thus reassured about his sexual vigor and potent fertility. The bubbles are a symbol of her eggs, her fertility, which his gender construction scripts him to long for. Two of the egg-like bubbles are joined, as though the egg is splitting to become a baby. A baby is absolutely necessary to the heteronormative recipe for happily-ever-after. Where there is no baby, there will be whispers of speculation, eventually, calling into question his potency, his heteronormative manhood, and her heteronormative womanhood. All of this imagery is carefully constructed to define an environment aimed at socializing us, and particularly young children, into

Pros and Cons of Partnership as a Form of Ownership Essay Example for Free

Pros and Cons of Partnership as a Form of Ownership Essay Q.1 Identify the pros and cons of the partnership as a form of ownership? A partnership is formed when two or more people engage in a business activity and share investment, profit and loss. Just like any other form of ownership, it has its advantages and disadvantages. Following we discuss some of the pros and cons of a partnership. Pros of the Partnership (1) Ease of Formation: Partnership is comparatively simple to form. All you need to form a partnership is an agreement. A verbal agreement is enough to start a partnership however it is much recommended that partnership be formed based on a written legal partnership agreement. (2) Funding: Partnerships generally have a low startup cost. With two or more people investing capital in the company, the business will have a much stronger financial ground. Two or more people can also have better access to outside funds needed to run the business (3) Divided Responsibility: In a partnership responsibilities of running a business are shared by the owners. Shared responsibilities ease the work load on individuals and can also increase productivity by splitting responsibilities in a way that individuals can use their special skills to maximize the output. (4) Support: Owning and running a business can be very demanding, challenging and stressful. Having a business partner can give you a little peace of mind because a partner can provide moral support when needed. (5) Taxation: The income profit/loss in a partnership flows through the business to individual partners for taxation. In other words the partners are taxed only on the basic of personal income i-e how much loss or profit a partner endured. Cons of Partnership: (1) Liability: In a partnership both partners have un-limited liability (not in LP and LLP). Both partners are responsible for not only their own actions but also the actions of their partners. So, if your partner fails to pay a debt, you personally are responsible for paying that debt and vice versa. If someone sues the partnership and the business doesn’t have enough money to cover the expenses than the partners personal assets will be at stake. (2) Conflicts and Disagreements: Partnerships are for the long term and over the course of time conflicts arise and disagreement happens. Whether these are personal or management style conflicts. They can adversely affect the business. When general partners don’t agree it can delay the decision making time of the company and a bad conflict is enough to dissolve a partnership. (3) Dependence on Partners: The success of any partnership depends heavily on contribution from all partners. If a partner withdraws the business will be crippled, if a partner dies the partnership can die with him. Moreover you can’t make any business decision on your own you’re dependent on your partner. (4) Difficulty Withdrawing: It is not that easy to get out of a partnership. Whoever needs to withdraw will be personally liable for any monetary obligations due at the time of withdrawl. Q.2 Discuss funding options for small business? In order to run a business you need capital. Getting the money together to start a new business is the top priority of any entrepreneur. There are several ways to finance a small business. Following are some options for financing a small business. (1) Personal Resources: Using your own assets is the most common form of small business financing. You can use money from your saving, ask family or friends for capital or use a credit card. (2) Loans: In order to startup a new business, entrepreneur borrows money from the banks. The banks charge an interest rate on the money lent. The business owner must pay the original money borrowed plus the accumulated interest over the life of the loan. In today’s economy it is not easy to secure a commercial loan with the bank. A better and easier way for a new business to get a bank loan is with loan guarantee from the SBA. (3) Angels Investors: Another way to fund a small business is by private investors. Angel Investors are individuals who have a lot of money and are looking to invest a large amount into a profitable business for financial gain and profits. (4) Venture Capital: The companies who fund promising and high potential companies in exchange for ownership shares are known as venture capital firms. Venture capital is the money provided by venture capital firms to startup businesses that are perceived to have a long term growth potential. It has a high risk for investor but also has potential for above average profit returns. 3. Determine and discuss how managerial accounting can help managers with product costing, incremental analysis and budgeting? Managerial accounting provides accounting information needed by managers inside an organization to run its day to day operations. It provides managers with financial information’s needed to make sound business decisions. Managerial accounting information includes budgeting, product costing, performance reports, variance analysis and financial ratios. Following we look at three managerial duties that rely on information received from managerial accounting: (1) Product Costing: Product costing is the process of accurately determine the cost of a single product, by analyzing all the expenses that accrued from the beginning (raw material) to the end (sale). In traditional costing method indirect costs are applied to products, based on an overhead rate that is predetermined. The traditional costing system is easier and much simpler but fails to add the cost of non-manufacturing goods that are associated with the production of that item. (2) Activity Based Costing: Activity Based Costing is a new method in costing. It’s much more complicated that the traditional costing system. ABC gives a much more accurate product cost. Under activity based accounting associated with production of an item is determined and priced. This priced activity is than assigned to every product that requires the prices activity for production. Managerial accounting provides managers with the financial information needed to determine the cost of a manufactured product. (3) Incremental Analysis: Incremental Analysis is a decision making tool. It is used for the analysis of financial information needed to make an informed decision. In incremental analysis two different alternatives are weighed out in terms of cost/profit and the impact of the outcome of this analysis will have on a particular decision. It basically points our related cost and revenue of each alternative and the impact this alternative will have on future income. After using incremental analysis and choosing one alternative over the other. The cost change that occurs due to choosing the alternative is called incremental cost. Managerial accounting provides us with the numbers needed to compare two different alternatives, pick the right one and analyze the difference in cost. Budgeting: It helps managers plan and control costs and revenues. Budgeting is a tool for managers to determine how much money needs to be spent in order to generate a certain level of income. Budgeting in simple terms can be called forecasting; in budgeting we prepare a very detailed statement of financial results that are likely to happen in a time period to come. Companies use budget to plan for a future period based on financial statements. Managerial accounting provides managers with the financial statement for budgeting. Q4. Discuss the basic components of the marketing process using the product or service of your choice as an example? Marketing strategy can be described as an activity to position a product, attract customers while promoting the interest of stakeholders in a business. Marketing makes it possible to communicate the value of a product or service to consumers. Following the basic components of marketing process is explained briefly using artificial jewelry as a product. (1) Product Strategy: Methodologies, tools and technology used by a business to differentiate and distinguish its product from its competitors, is called product strategy. In terms of artificial jewelry my strategy would be to describe my product in full detail including where it was made, who it was designed by and what metals were used in its formation. I would also set my product apart by choosing appealing packaging and I would back the quality of my product by giving guarantees. And above all I would provide exemplary product designs and excellent customer service. (2) Pricing Strategy: Pricing Strategy is very important in marketing because it generates a turnover for the company and it’s also important because it affects other components of marketing as well. In terms of artificial jewelry first I would do a thorough research on competition prices, than I would calculate my final cost and select a pricing objective. I would compare my sale price with that of my competitors, and make sure that my price is lower than the competitors and value of my product is higher than the competition. Initially, I would keep my profitability low and will try to build clientele base by providing unbeatable prices. (3) Distribution Strategy: Distribution plays a very important role in marketing strategy. It involves how well the final product is delivered to the consumer. The product must be delivered to the end user in the right quantity, at the correct date and time. In terms of artificial jewelry most of my sales will be distributed at shows and festivals organized by different entities and a major part of my sales is also going to be web based. I will contact different shipping companies to find out the best courier in terms of price and value. And ship my jewelry through the best medium, at minimum amount of tie. (4) Promotion Strategy: Promotion Strategy is also vital part of marketing. A promotion strategy includes all the ways used by companies to provide information about their product in such a way that it would ultimately increase the company’s sale. In terms of artificial jewelry I would offer some sort of coupon and advertise my discount. Offer free shipping (when possible), maintain customer relations and send out promotional information to existing clients. Q.5 Discuss the role of social responsibility and technology in the marketing function. Social Responsibility in Marketing: Being socially responsible for an organization means that it cares and shows concerns about the people and environment in which they conduct business. Marketing can be described as promotion, selling and distribution of a product. Social responsibilities in marketing would first of all include truth telling about their product , all the information about the product should be correct and up to date. Companies should be concerned about their environment and take steps to make a cleaner. Companies should also show support for social causes in marketing. Company should market their product in a way that it doesn’t offend any group of people. Technology in Marketing: The technological boom in the past years had definitely revolutionized marketing. The internet has created numerous marketing opportunities for businesses. Now days there are numerous marketing firms that work exclusively on the internet. At first radio changed marketing, than TV and now it’s the age of hand held devices and internet. Marketers now days know that constant technological advances require evolution in the marketing process. With technological advances it’s much simpler and quicker to get customer feedback. It is much simpler to deliver the product to the customer and to do market research and maintain your brand reputation. Technology had had a great impact on marketing.

A Stylistic Analysis of Blue Eyed Soul Essay -- soul roots, gospel blu

The aim of this essay will look at how Blue-eyed soul relates back to it's parent genre, Soul; through analysis of musical features. Blue eyed soul is typically described as White musicians who have recreated soul music of the 1960's (Encyclopedia Britannica, 2013). The somewhat ambiguous term refers to White musicians who â€Å"emulated black vocal styling and phrasing, and often covered black songs but also established themselves as recording artists with audience crossover skills† (Cooper, 2010, p.1). How musically different is the sub-genre, Blue-eyed soul to Soul or is it only a category which conformed to society norms of the 1960's? Soul roots relate back to stylist elements of Gospel, Blues, Jazz and Rhythm&Blues (Brown 1982 cited in Borthwick and Moy, 2004; Pruter, 1993). It was once under the category of Race music which defined all African American music. Soul is seen as a rise of African-American civil rights movement and is classify as the â€Å"essence of black culture† (Bowman, 2012, p.439). Soul is known for the group of labels, such as Stax and Motown, that had built and produced many of the well known soul artist we know of today. Many of the artists that began the rise of soul came from other musical genre background including Jazz, blues and gospel, for example Ray Charles and Sam cooke. Sam Cooke had a professional Gospel career before becoming known for his smooth soulful style with his secular lyrics and a more Pop sound, a good example of this is Twistin' the night away. The song has prominent vocals and the instruments stayed more in the background. For Soul, the focus on vocals is typical and before singer songwriters were popular, it was the delivery and presentation from the vocalist, to interpret the lyrics i... ...33 (5), 663-693. Neal, M. A. (2005). White chocolate soul: Teena Marie and Lewis Taylor. Popular music, 24(3), 369-380. doi:10.1017/S0261143005000577 Myers, M. (2012,12 July). The song that conquered radio. The wall street journal. Retrieved from http://uk.wsj.com/ Phil Spector's wall of sound. (2009, 14 April). BBC news. Retrieved from http://www.bbc.co.uk/news/ Pruter, R, (1993). The Blackwell guide to Soul recording: edited by Robert Pruter. Oxford: Blackwell Publishers. Shaw, A., (1986). Black popular music in America: from the spirituals, minstrel and ragtime to soul, disco and hip-hop. New York: Schirmer Books. soul music.(2014). Encyclopà ¦dia Britannica Online. Retrieved 06 January, 2014, from http://www.britannica.com/EBchecked/topic/555198/soul-music Tymieniecka, B. (Director) (2009). Da doo ron ron: The story of Phil Spector. [DVD]. US: Charley Films.

The Lost Treasure

Jahdai Dunk The Lost Treasure When reminiscing on a special moment in time there is delight, fear, or humiliation that may be remembered; teaching a message in the long run. While many people learn through past memories, I also have been taught a lesson about God always being with me while on my trip to Lake Tahoe. It is known to be an amazing place where families enjoy themselves and vacation like there is no end. People have this perfect vision of beautiful green trees, skiing, camping, and great family memories when reflecting on Lake Tahoe.While I think about the holiday I spent there and listen to the words Lake Tahoe, I keep in mind a beautiful location; but also a regretful memory that in the long run changed my mindset about the love God has for me. It all started on a damp, foggy morning around 6am, I felt my heartbeat jumping like a pogo stick. It was the morning of Christmas! Santa Clause and presents leaped all through my mind that morning. I slowly opened my eyes, yawned , and finally sprinted through the narrow hall way to my family room exploding with excitement.Rapidly, I opened up my gifts and I first (saw) distinguished a green bible and a black and pink purse. I thanked my parents for these gifts, but when I opened the final item I was even more joyous seeing an item I thought I would’ve never (seen) set eyes on in years. It was a brand new flip phone! I (ran) raced to my parents and screamed, â€Å"Thank you mommy, and thank you daddy! † Alarmed by my (screaming) shrieking cry my brother thought, â€Å"Why does she get a phone at such a young age, she’s only 10? † Obtaining my phone I was ecstatic, but when grasping the other items, I wasn’t as energized.Assuming I was so tight with my grey, wireless flip phone, I strutted with great confidence out of the house; viewing it to be one of the best days of my 4th grade life. I was in complete shock to be carrying such a precious device. After treasuring my first phone I was eager to go to Lake Tahoe for some more enjoyment. A few days following Christmas around 8 am, I quickly packed my belongings, (carried) lugged my new purse along with my bible and phone, on my way to Lake Tahoe. It took about 4 hours to get to our destination and I felt like a fat walrus while sitting in the car for such a long period of time.Hours later around noon, I woke up and examined my surroundings outside. I screamed, â€Å"Oh my goodness, we are here! † Immediately, I grabbed my black leather purse that had my phone and bible, took a breath in tasting the refreshing air of civilization, and had a mindset eager to play some activities in the area. The main entertainments in the area of gorgeous Lake Tahoe were the outdoor shopping centers across the street from our hotel with a variety of antique stores, food places, casinos, a tram and arcades. Although the city was filled with numerous fun and phenomenal activities, I thought the top place for enjoymen t was the arcade.My family and I began to stridden around trying to find an arcade, but unfortunately couldn’t locate one at the moment. I began to sniffle and was filled with salty tears. As I (looked) appeared gloomy and walked through the winding outdoor shopping centers, it started to reach evening. I then wiped those tears away when my mom told me and my siblings that there was an arcade inside a very smoky place. I realized this unbearable scented building happened to be a casino with an arcade inside! Cheerfully, we leaped with joy unmindful of the smoke, ready to run as if it was Christmas again yelling, â€Å"Let’s go! †My family and I ran inside dodging the smells of smolder left and right, covered up our noses, held our breath, huddled in close, and finally spotted in the corner was the arcade. I asked my parents for money and swiftly sprinted like there was no limit to play several games. There were so many games and the prizes were pleasing to my ey es, therefore my goal was to get a huge amount of tickets. I went left and right (going) departing from game to game with a huge smile on my face. As I came to a satisfaction of my amount of tickets, I finished with one final game, which was known as the irresistible roller coaster game.My body rattled feeling the movements of a jiggling massage chair giving me the urge to raise my hands as if I was on a real roller coaster. Before leaving I picked out my little prizes with unspeakable joy and quickly went to the restroom as though everything was alright; but what I didn’t know was part of me was about to be lost that day. Skipping back with my toys in my hand, I was ready to go back for some more games as if I just left Disneyland. I was being thrown with happiness almost back at our hotel just two blocks ahead, realizing something was incomplete. I frantically shouted, â€Å"Uh oh, where’s my urse! † My massive smile turned into sorrow. My mom in worry answere d, â€Å"I don’t know, where was the last place you saw it? † Out of breath with tears beginning to come down my face I anxiously sighed, â€Å"The arcade! † Rewinding my steps I ran like it was the end of the world all the way back to the arcade in great concern because that purse had my brand new phone inside of it! We passed one block then two with a huge change in emotion. My sensitive heart skipped a step every stride of the way. Then finally we arrived at the arcade hastily trying to retrace our steps.We went back through the jungle of smoke and at last making it to the arcade. I went to each and every game forcing myself to remember what I did with the purse. Not being able to find the purse in the arcade, my dad and mom checked the security station. Rushing back eager to hear the news my mom said, â€Å"The security found the purse and your bible was still there, but they took the phone! † My tears turned into sobs as I heard those terrible words. I never realized how much an attitude could change from being joyous one moment to regret the next. All I could think was, â€Å"My parents will never get me a phone until I’m fifty years old! Every time I think about Lake Tahoe or hear those words, I always reminisce about the loss of my first phone. Although I believed my phone was a prized possession then, I now realize that the treasure that was left behind was my real prize. An item such as my bible that I wasn’t fond of when opening at Christmas, opened up my eyes years later to understanding that God expresses his love in the most amazing ways. While I thought lost my most prized possession, perhaps I never lost it all. Perhaps it was there all the time in the form of an even greater possession that lasts forever which was appreciating God’s love through the bible.

Osim Marketing Communication Essay

Osim as a brand revolves around the mission of bringing the best experience of total wellbeing and living an inspiring life. Its values are uphold and practice through every customer interaction, products, stores and an in-depth knowledge of a holistic health. Osim, with over 30 years of experience has been the global leader in branded healthy lifestyle products. Osim continues to strive for developing innovative and reliable lifestyle products to achieve a healthier lifestyle and wellbeing. For a relax and relief experience, users can choose from massage chairs, massage sofas, leg massagers, upper body massagers, handheld massagers , eye massagers and neck pillow. Slim belts and pulse massagers helps one to get tone and shape. In line with its mission of providing a holistic lifestyle, health related products like blood pressure monitor, air purifiers humidifier water purifier and vacuum cleaners are also part of its extensive product range. The launch of Osim Uphoria as the world 1st Tui Na massager amongst more than 10 other different products of functionality had once again propel them as the global leader in providing a holistic lifestyle to its consumers. International celebrity, Joey Yung, was chosen to endorse Osim Uphoria in a TVC shoot. Osim has strategically ride on Joey Yung diva persona where she is notably famous in Mainland China, Hong Kong, Taiwan and Singapore to promote Osim Uphoria as their advertising strategy. Catching up with the internet marketing trend, Osim has created a blog dedicated to its product. osiminspiringlife.wordpress.com can be founded on, google, yahoo and baidu which are the major search engines for their target audience. To combat the Singapore’s market, Osim also created â€Å"osim sg channel† on youtube. Lastly, publicity efforts can be seen in the mentions of celebrity bloggers Darren Ang and Denise making a review for Osim Uphoria. Forums like â€Å" cozycot â€Å" was also commenting on the product. Osim Uphoria has also gain media coverage at Singapore Pavillion at World Expo. Island wide Osim stores also launch promotions with its usual price of SGD 798 Dollars to SGD 698 Dollars. Osim uPebble was put at a package to engage its consumer to buy. Tactics of free delivery and free one year warranty was put into the mix as a complete well worth it package. Competitor Review OTO Bodycare is the key competitor for Osim which doing the same concept as them. There are other competitor too such as Ogawa Pte Ltd. OTO Power Foot has the same focus with OSIM Uphoria leg massager but is less attractive. Reason being it has less features and the price is slightly higher. The machine can be used in various positions – sitting on a chair, standing up, sitting on the floor and lying down. ‘From the last two positions, my thighs were also massaged, but it was rather awkward and uncomfortable’, herworldplus.com. (November 2011) The promotional mix used by OTO to promote Power Foot massager is by using advertising, internet marketing, sales promotion and product awareness. A youtube video showing the OTO power foot demo, brings awareness to the public and also advertising. For sales promotion wise, since Chinese New Year is coming, consumers may get attracted by the lucky draw contest for anyone who spend at least SGD$128. (facebook.com/OTO.Bodycare.sg) Also, with any purchase of OTO products, customer may enjoy a discount for OTO Power Flex at $298 which is worth $538. Ministry of Education Sports & Recreational Club, MERSC, receive free delivery for product worth $300 or more. (mesrc.net, Jan 2013) Overall, OTO promotional mix is mainly focus in general but not on the Power Foot itself. Therefore, in the next topic, we will compare the difference between OTO and OSIM promotional strategies to see which is much attractive. Differences & Evaluation Similarities Both company took advantage of the upcoming festive season which is Chinese New Year to promote and increase their sales. For social media, they use Facebook and YouTube to communicate and build more awareness towards consumers. Differences OSIM put more effort in advertising and promotions. In their website, there’s one button solely for promotion products and the price are also being stated. By doing so, consumer able to meet their budget and make fast decision. Regular article updates on OSIM blog had make it attractive towards consumer to find out more details about their product and event. OSIM invite celebrities Kim Ng to come down and promote their product during the roadshow at Junction 8.(osiminspiringlife.wordpress.com, Jan 2013) Whereby OTO, they only did a simple roadshow to promote their product. OSIM International is better in promotional strategy? Based on my research and views between OSIM and OTO, I would strongly agree that OSIM International is better in promotional strategy wise. Reason is OSIM had put more efforts in terms of promotional strategy which had their brand recognize in Singapore. Trusted and reliable is the first impression they make towards me when I browse their website. I can find every details I need about them in their website. Whereby OTO website is simple and unattractive compared to OSIM. Reason is when a consumer is interested to buy a product, the first question they want to know is how much does it cost. At OTO website, they did not state the price for every product and expect consumer to visit their shop or make a call. This will delay the time and will lower the level of interest towards the product. OSIM had make a good approach towards social media. I would say that OSIM is has more reputable level then OTO as they had built trust towards consumers mind in Singapore. A positive review stated by a customer saying that they are satisfied with OSIM products and services. (yelp.com, 6/9/2012) Recommendation to improve OTO promotional strategy -improvement towards their website This way they can attract more customers and build reputable brand. -improve their brand awareness Make a regular publicity stunt that attract large group of people. Use Google Adword to make it at the top search in the web. -focus more on public relations Make a charitable contribution towards community to create awareness. Write and update articles regularly so that customer may know the latest product launch or any promotions. Reference list: – http://www.herworldplus.com/solutions/road-test/solutions-road-test-product-reviewfootmassagers (retrieved on November 2, 2011) – https://www.facebook.com/OTO.Bodycare.Sg#!/OTO.Bodycare.Sg – http://www.mesrc.net/oto-bodycare-cny-promotions-valid-till-27-jan-2013 (retrieved on 20 November 2012) – http://osiminspiringlife.wordpress.com/2013/01/22/behind-the-scenes-with%e8%b4%a2%e7%a5%9e%e7%88%b7-and-kym-ng/ (retrieved on Jan 22, 2013) – http://www.yelp.com.sg/biz/osim-singapore-6 (retrieved on September 6, 2012)

genetics1 essays

genetics1 essays During the past decade, genetic engineering has been a very controversial issue facing our world that ultimately questions our power as humans to control nature. Genetic engineering has many potential benefits, such as curing all diseases, growing more food, and altering our genes, but these advantages also cause some disadvantages, such as overpopulation, ecological, ethical, and social issues, which all must be assessed before we advance any further in this field. We should definitely move ahead with genetic engineering because its advantages are very important to us, and its problems can be addressed. Probably the most important reason why we need genetic engineering is to cure diseases. Through genetic engineering, we will probably be able to cure many of the diseases plaguing our world today. By altering genetic code, we can cure diseases, such as AIDS, and increase the life expectancy of humans. We can optimize everyone's genes to certain physical and mental characteristics. In 1991, the National Institute of Health patented over 2,000 gene sequences from human brain DNA (Christianity Today, 1994). This indicates that our ability to control every facet of human life is rapidly coming within our reach. Despite many ethical issues opposing genetic engineering (read on), it will definitely help us cure the sick, and that reason alone is enough reason for us to go ahead with this new field of science. One of the main reasons why we should use genetic engineering is to solve our global food shortages. Through genetic engineering, scientists can grow larger tomatoes, more apples per orchard, and crunchier lettuce. With all the recent natural disasters and ecological problems, such as El Nino, wild fires, and global droughts, acres of crops all over the world are being destroyed. Places such as Florida and the mid-west are among the many that are being hit severely. And with scientists predicting increased global warming, and dr...

Plural But Singular in Construction

Plural But Singular in Construction Plural But Singular in Construction Plural But Singular in Construction By Mark Nichol In the dictionary, when you’re looking up a noun that ends in s, you’re apt to find a notation like this: â€Å"noun plural but singular in construction.† What does that mean? This description refers to words like news that appear to be plural but take a singular verb (hence the word construction, meaning â€Å"sentence structure,† not â€Å"appearance†). One category of words plural in appearance but singular in use is that of intellectual pursuits and their associated academic disciplines: For mathematics, physics, and the like, we use a singular verb: â€Å"Mathematics is difficult for him†; â€Å"The physics is staggeringly complex.† However, similar terms may use singular or plural verbs depending on the sense: â€Å"Statistics is not my favorite subject†; â€Å"The statistics are valid.† In other contexts, usage varies. Gymnastics is treated singularly (â€Å"Gymnastics is an Olympic sport†), but calisthenics takes a plural verb (â€Å"Calisthenics are boring†). Both words refer to a routine of physical activities, but noun-verb agreement is inconsistent. Some words that are plural but refer to a unified pair of objects, such as (eye)glasses, pants, and scissors, are nevertheless associated with plural verbs: â€Å"My glasses are missing†; â€Å"These pants have gotten too tight†; â€Å"The scissors are dull.† Words in several other categories are categorical exceptions: Proper names, composition titles, and words used as words are always singular, even if they are plural in form: Acme and Sons is a highly rated company. Spats is a downtown bar. Demons is a terrible movie. Shades is a best-selling novel. Hits is an informal word meaning â€Å"search returns.† Aussies is a nickname for Australians. A few words appear to be plural but are in fact taken directly from other languages in which s at the end of a word does not denote a plural form. For example, biceps (from Latin) is singular, though many people refer to the muscle in the front of one upper arm as a bicep, and kudo (from Greek) is widely employed as the singular form of kudos meaning â€Å"praise† or â€Å"prestige† though the latter form is singular. (Bicep and kudo are back-formations linguistic innovations of varying legitimacy but are not advisable in formal writing.) Rarely, you’ll see a word that is plural in both appearance and usage, though the literal meaning of the word is singular. For example, whereabouts means â€Å"location,† but one writes that a person’s whereabouts are unknown (even though a person can be in only one location at once). Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Grammar category, check our popular posts, or choose a related post below:45 Synonyms for â€Å"Food†The Six Spellings of "Long E"50 Synonyms for "Song"

Strategic Management (Topic In Instruction) Essay

Strategic Management (Topic In Instruction) - Essay Example With the company, being actively governed by a board, with the CEO, Mr. Edward Perry at the top, it comes to a situation whereby every decision made relating to the company is carefully deliberated. Decisions and rulings that fall under this category include mainly, the company’s mode of carrying out external analysis. An external analysis is a specific analytical method by a firm, which is made use of, to examine the opportunities, as well as threats, that predominantly exist in the business environment (Lee, 2010). It is important for a company such as Timber King to engage in thorough external analysis. Performing this analysis is important, most especially in the long term effectiveness of the firm. Being aware of one’s competitive environment comes in handy in terms of exploring the underlying potential in the market. The analysis is considered to be external to the firm if a question concerning the opportunities of the company, or firm, still exists even in the absence of a particular company. These factors are considered to still exist, though have to be acted on, if at all, the firm is to benefit, whether directly, or indirectly, from them (Logan, 2009). For Timber King, the company in question, to perform a thorough and effective external analysis, it is important, to gather as much competitive intelligence about the most important external factors as possible. Basically, the company has to realize factors that may include, political, environmental, social, economic, and generally all related competitive factors. The use of SWOT analysis is the most common, and widely used mode of collecting external analysis (Lee, 2010). The SWOT analysis, also known as SWOT Matrix, refers to a structured planning mode that evaluates the strengths, weaknesses, opportunities as well as threats, which are involved or encountered in a business venture. This mode of external analysis involves specifying the company’s goals and relatively identifying factors that